Mainly, there are three online marketplaces to sell your merchandise. Sales platforms/marketplaces like Amazon, Etsy, eBay, Google Shopping, etc., your own website/web store, and social media. It’s ok to use only one of them, but consider using the combination of all three for best results.
If you’re just getting started, this is the number one thing to begin with. Just don’t go mad and don’t try to sell everywhere. Sell on the platforms that have their marketplace and marketing strategy.
Many marketplaces require advertising to gain some sales; at the beginning, don’t bother with them. Advertising isn’t something terrible, but it’s usually not for you when you are just getting started. First, you have to understand what you are doing, and then you can start spending your money on ads.
A full list of the best print-on-demand sites for artists you will find here, but below is a list of print-on-demand platforms to start with:
#1 Merch by Amazon. Play by rules and this platform is capable of helping you quit your job.
#2 Spreadshirt. It has multiple platforms for multiple countries. It’s capable of paying some of your major bills.
#3 RedBubble. The king of the stickers. No matter what design you have, about 70% prints on stickers. So, think RedBubble = stickers.
#4 TeePublic is another marketplace that will pay some of your bills.
#5 Teespring. It looks like they still not decided, are they survivors or dinosaurs, but some coffee money you can earn with them.
The best thing to start with is a sales platform, but if you decided to start with your own website, no power could stop you. There are hundreds or even thousands of articles and videos of what platform to choose, so I am not going to repeat them.
If Shopify (here’s why Shopify is not the best solution), Wish, and similar platforms not works for you, please come back and choose this combination: Siteground Hosting + WordPress + WooCommerce + Themeforest. Create your webshop and earn the deserved money. This combination is tested and used by millions of marketers. For functionality, the sky is the limit, and this is the best solution for your wallet.
Or you sell directly from Facebook, Instagram shops, or you redirect your fans to your website or sales platform, social media is a must-have tool to increase your income. Don’t rush, gain your fan base, and your earnings will not keep you waiting.